Social Media

57.6% of the world (4.55 billion people) now uses at least one social platform

Instagram is most popular with households that have an annual income of more than $100,000.

There are now nearly 4 billion users on social media

Facebook has 2.91 billion monthly active users

On average, people spend two hours and twenty-seven minutes per day using social media.

Social media has become an integral part of our lives. People spend a significant amount of their time browsing social media platforms, and this trend has created a new way for businesses to interact with their customers. Businesses that are not utilizing social media are missing out on the opportunity to engage with their customers, promote their brand, and increase their revenue. Here are some reasons why it is important for businesses to be on social media:

Reach a larger audience

Social media platforms have billions of active users, and this makes them an ideal place for businesses to reach a larger audience. By creating a presence on social media, businesses can promote their products and services to people all over the world.

Build brand awareness

Social media is an excellent tool for building brand awareness. By consistently posting on social media, businesses can increase their visibility and create a strong online presence. This can help potential customers become familiar with the brand and develop trust in it.

Improve customer engagement

Social media platforms allow businesses to engage with their customers in a more informal and personal way. This can help build a stronger relationship between the brand and its customers. Social media can also be used to gather feedback from customers and respond to any questions or concerns they may have.

Increase website traffic

Social media can drive traffic to a business’s website. By sharing links to their website on social media, businesses can attract new visitors and potential customers. This can also improve the website’s search engine rankings, which can result in even more traffic.

Stay ahead of the competition

Many businesses are already utilizing social media, and those that are not are falling behind. By establishing a presence on social media, businesses can stay ahead of the competition and remain relevant in today’s digital age.

Social media has become an essential part of a business’s marketing strategy. It provides businesses with the opportunity to reach a larger audience, build brand awareness, engage with customers, increase website traffic, and stay ahead of the competition. Businesses that are not utilizing social media are missing out on these benefits and are at risk of falling behind. Therefore, it is crucial for businesses to be on social media and use it effectively to achieve their marketing goals.

Facebook, Instagram, and Twitter are the platforms I recommend utilizing. However each of these packages can be customized to include any combination of available social media platforms. There will be a $200 setup fee for platforms that have not been activated yet. Setup includes cover and profile photos, business information, and logos. Help with WordPress website editing is also available. And you can always count on easy to understand conversations about how your campaigns are doing.

Advertising on internet search engines through Google Adwords and Microsoft/Bing Ads are additional options to consider for your promotional goals. I can easily walk you through the process of what is required, including setting daily budgets.